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日期:2024-04-20
The value premium that a company realizes from a product with a recognizable name as compared to its generic equivalent. Companies can create brand equity ......
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日期:2024-04-19
Employer brand is an organisation's reputation as an employer.[1] The term was first used in the early 1990s, and has since become widely adopted by the global management community.[2][3][4] Minchington (2005) defines employer brand as "the image of your ...
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日期:2024-04-22
Unique design, sign, symbol, words, or a combination of these, employed in creating an image that identifies a product and differentiates it from its competitors. Over time, this image becomes associated with a level of credibility, quality, and satisfact...
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日期:2024-04-19
DEFINITION of 'Brand Equity' The value premium that a company realizes from a product with a recognizable name as compared to its generic equivalent. Companies can create brand equity for their products by making them memorable, easily recognizable and .....
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日期:2024-04-21
A distinguishing symbol, mark, logo, name, word, sentence or a combination of these items that companies use to distinguish their product from others in the market. ... DEFINITION of 'Brand' A distinguishing symbol, mark, logo, name, word, sentence or a ....
brandchannel.com | branding, advertising and marketing dictionary, glossary | all about brand, brand
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日期:2024-04-25
Brandchannel.com, the world's only online exchange about branding. ... A B C D E F G H I J K L M N O P Q R S T U V W X Y Z Please Note: You can search this page for specific words by using: Apple + F (Mac) or Ctrl + F (PC) Awareness The percentage of ......
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1. The actual value of a security, as opposed to its market price or book value. The intrinsic value includes other variables such as brand name, trademarks, and copyrights that are often dificult to calculate and sometimes not accurately reflected in the...