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日期:2024-05-10
Consumer-Behaviour - authorSTREAM Presentation ... Slide 11: Not for circulation : for internal use only 11 The center of all business a “Consumer” has been transforming ......
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日期:2024-05-15
CONSUMER BEHAVIOR, 10th Edition offers a practical, business approach, designed to help students apply consumer behavior principles to their studies in business and marketing, to their future business careers, and also to their private lives, as consumers...
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日期:2024-05-15
Transcript 1. The term customer refers to the purchaser of a product or service whereas the term consumer refers to the end user of a product or service. A customer is 2. Factors influencing consumer behavior ......
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日期:2024-05-11
Figure 2-4.The Engel-Kollat-Blackwell Model of Consumer Behavior. Source: Engel , Blackwell, and Miniard,(1995) page No 95 Second stage: Information input At this stage the consumer gets information from marketing and non-marketing sources, which also If ...
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日期:2024-05-09
Amazon.com: Consumer Behavior (9780324271973): Roger D. Blackwell, Paul
W. Miniard, James F. Engel: Books....
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日期:2024-05-15
CONSUMER BEHAVIOR 10e focuses on why as well as how consumers make ...
Engel is founder and president of Development Associates International and ......
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日期:2024-05-14
Engel is founder and president of Development Associates IntEngel is founder
and president of Development Associates IntEngel is founder and president of ......
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日期:2024-05-13
Engel is founder and president of Development Associates IntEngel is founder
and president of Development Associates IntEngel is founder and president of ......