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        European Journal of Marketing aims to be a unique forum for the dissemination of high-quality scholarly research and thinking in marketing. It offers unparalleled insights on new research, current practice and future trends so that practitioners and ...
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        Submit to the journal Submissions to European Journal of Marketing are made using ScholarOne Manuscripts, the online submission and peer review system. Registration and access is available at http://mc.manuscriptcentral.com/ejm. Full information and ...
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    日期:2024-04-23
    European Journal of Marketing ISSN: 0309-0566 Online from: 1967 Subject Area: Marketing Content: Latest Issue | Latest Issue RSS | Previous Issues Options: To add Favourites and Table of Contents Alerts please take a Emerald profile Volume List Issue(s .....
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    日期:2024-04-19
    Annika Ravald, Christian Grönroos, (1996) "The value concept and relationship marketing", European Journal of Marketing, Vol. 30 Iss: 2, pp.19 - 30 Keywords: Customer satisfaction, Quality, Relationship marketing, Value Article type: Conceptual Paper DOI:...
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    日期:2024-04-21
    European Journal of Marketing, 03090566 ... What are the possible links that can appear for an article? There are 3 links that can appear for articles: Preview: You will see this link if you are entitled to Scopus.com. Note that not all articles have an a...
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    日期:2024-04-19
    European Journal of Marketing Country: United Kingdom Subject Area: Business, Management and Accounting Subject Category: Marketing Publisher: Emerald Group Publishing Ltd.. Publication type: Journals. ISSN: 03090566 Coverage: 1982, 2005-2013 : 31 ......
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    日期:2024-04-19
    European Journal of Marketing Emerald Article: Market systems, stakeholders and value propositions: Toward a service-dominant logic-based theory of the market Stephen L. Vargo Article information: To cite this document: Stephen L. Vargo, (2011),"Market .....
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    日期:2024-04-22
    Home >> Publication: European Journal of Marketing European Journal of Marketing ISSN 0309-0566 Visit publication homepage Publisher: Emerald Group Publishing Limited 331 issues are available electronically Volume 47 Numbers 11-12, 2013 Number 10 ......
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    日期:2024-04-22
    European Journal of Marketing Emerald Article: Creating customer loyalty through service customization Pedro S. Coelho, Jörg Henseler Article information: To cite this document: Pedro S. Coelho, Jörg Henseler, "Creating customer loyalty through service .....
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    日期:2024-04-21
    European Journal of Marketing 35,3/4 460 primary stakeholders – those without which the firm cannot survive in the long term. Clarkson (1995) counts five groups of primary stakeholders including shareholders or investors, employees, customers, suppliers,...