CLV in retail: how ARPU can lead to a 120% error in CLV | Custora Blog

CLV in retail: how ARPU can lead to a 120% error in CLV | Custora Blog

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日期:2025-05-22
Of course, there are situations in which ARPU provides accurate projections. This happens in the rare circumstance where the balance of early and late months are even for the duration of your projection. The moral of the story: it’s critical to test your ...看更多