Framing and Priming Effects - The International Encyclopedia of Media Studies - Valdivia - Wiley Onl

Framing and Priming Effects - The International Encyclopedia of Media Studies - Valdivia - Wiley Onl

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日期:2024-05-11
This chapter provides an overview of cognitive media effects and processes in the field of political communication. We examine the central role that accessibility-based and applicability-based models, such as priming and framing, have played in refining o...看更多