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- www.cyut.edu.tw
  
  CRM概論 - 朝陽科技大學
  
  如果你是一家顧問公司的主管，你要如何向你的客戶推銷你的資訊策略？ ... 何謂顧客關係管理(CRM); 企業面臨的問題; CRM架構及市場規模; 國內CRM 執行現況 ...
  
  2025-06-15
  
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- ortho.clmed.ncku.edu.tw
  
  顧客關係管理-導論與應用
  
  顧客關係管理-導論與應用. 第一篇概念篇. 第一章顧客關係管理概論. 2. 目錄. 課前個案蘭蔻個人彩妝計畫. 第一節為什麼要做顧客關係管理（CRM）？第二節忠誠 ...
  
  2025-06-13
  
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Slide 1 - The American University in Cairo

日期：2025-06-12

Customer Relationship Management Dr Sherif Kamel The American University in Cairo Outline Overview Why CRM? CRM basics Defining CRM Managing the customer life cycle 5 key drivers of the customer value 4 stages of a customer relationship Interactivity v .....

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