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  co-creation experiences: the next practice in value ... - Deep Blue
  
  Competition: Co-creating Unique Value ... benefits that is central to the next practice in value creation. C ...
  
  2025-12-17
  
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- deepblue.lib.umich.edu
  
  co-creation experiences: the next practice in value ... - Deep Blue
  
  as the locus of co-creation (and ... It had no role in value creation. Its role.
  
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Co-creation experiences: The next practice in value creation

日期：2025-12-15

Abstract: Consumers today have more choices of products and services than ever before, but they seem ......

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Co-Creation Experiences-The Next Practice in Value Creation ...

日期：2025-12-15

2004. "Co-creation experiences: The next practice in value creation." Journal of Interactive Marketing no....

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Co-creation experiences: The next practice in value creation ...

日期：2025-12-15

2004年7月15日 - Consumers today have more choices of products and services than ever before, but ......

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Co-creation - Wikipedia, the free encyclopedia

日期：2025-12-17

行動版 - Co-created value arises in the form of personalised, unique experiences for the customer ..... Ramaswamy, V. (2004) "Co-Creation Experiences: The Next Practice in Value Creation"....

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Co-Creation Channel: A Concept for Paradigm Shift in Value ...

日期：2025-12-14

The role of consumers in value creation across the value chain has .... Prahalad, C. K. and Ramaswamy, V. (2004), “Co-creation experiences: the next practice in value creation”, Journal ......

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Co-creating unique value with customers.pdf - School of ...

日期：2025-12-12

lies in a premise centered on co-creation of unique value with customers. ... Managers must attend to the quality of co-creation experiences, not just to the ..... Discovering next practices....

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It's about human experiences… and beyond, to co-creation

日期：2025-12-18

and firms engage in a process of creating value together, their co- creation experiences become the new basis .... Co-creation experiences: The next practice in value creation. Journal of ......

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