Competitive Advantage: Creating and Sustaining Superior Performance: 9780684841465: Economics Books

Competitive Advantage: Creating and Sustaining Superior Performance: 9780684841465: Economics Books

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日期:2025-06-01
Financial Times The most influential management book of the past quarter century....A veritable goldmine of analytical concepts and tools to help companies get a much clearer grasp of how they can create and sustain competitive advantage. Philip Kotler S....看更多