Framing Effects on Buyers' Subjective Product Evaluations by Kent B ...

Framing Effects on Buyers' Subjective Product Evaluations by Kent B ...

瀏覽:1390
日期:2024-05-14
Framing Effects on Buyers' Subjective Product Evaluations. Kent B. Monroe .... Also, as above, Thaler's model depends on the role that price plays in the evaluation process. However, three price ......看更多